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[White Paper]: The State of The Sales/Marketing Funnel

The State of The Sales Funnel

The traditional sales funnel is one that has existed, in one form or another, for a long time. But with the changing marketing environment and more people than ever interacting with top of the funnel content, the weak point that traditionally has existed at the top of the funnel has shifted towards the middle of the funnel, to the interaction between marketing and sales.

Demand Metric has partnered with MRP to complete an analysis of the current state of the funnel and provide insights on optimizing the flow of leads through the funnel.

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