Roadmap To Revenue: Proven Strategies To Accelerate ABM Success
Roadmap To Revenue: Strategies To Accelerate ABM Success
Account-based marketing (ABM) is at the top of B2B marketers’ budget wish lists for the coming year, but demonstrating immediate ROI can often be difficult. New research shows that only an elite group of companies have cracked the code to produce significant positive impact to the bottom line.
MRP has done the hard work of analyzing these successful strategies across thousands of marketers, and has turned shared best practices into a playbook that will help speed maturity and profitability for ABM initiatives.
MRP will join Demand Gen Report managing editor Kelly Lindenau to reveal these key strategies for success and recommended steps for implementation, in a webinar titled “Roadmap To Revenue: Proven Strategies To Accelerate ABM Success.”