Adopting An ABM Strategy For Market-Led Growth

Adopting An ABM Strategy For Market-Led Growth

In this session, guest speaker Priyanka Panhale, Research Analyst at Quadrant Knowledge Solutions, will explore the crucial technological considerations surrounding synthesizing data across multiple sources, eliminating tech and people silos, and taking a collaborative approach to ABM.

Related Resources

Explore related resources on the unique challenges, requirements, and strategies of enterprise-class ABM.

The Marketer’s Roadmap To Mature Account-Based Experiences

This report examines how marketers can break through the conjecture that account-based experiences can exist within a platform that enables linear, top-down campaigns.

Success Stories

Learn how sales & marketing leaders are transforming their organizations with enterprise-class ABM.