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Simplify Your Vendor Evaluation: A Guide To The ABM New Wave...
It’s been two years since Forrester first evaluated the account-based marketing (ABM) platform market and much has changed. The recently published Forrester New Wave™: ABM Platforms, Q2 2020 report shows…Read More -
MRP Recognized as a “Leader” in Account-Based...
Independent Research Firm Recognizes that MRP Prelytix Best Suits Large Enterprises PHILADELPHIA, June 9, 2020 -- MRP, the only enterprise-class predictive ABM platform, today announced its placement as a Leader…Read More -
MRP Prelytix Recognized as Top Sales Tool of 2020
Honored for its capabilities empowering sales teams to target accounts PHILADELPHIA - June 02, 2020 - MRP Prelytix, the only enterprise-class predictive ABM platform, has been named a "Top…Read More -
MRP Releases COVID-19 Working from Home – Intent Trends Report
Covid-19 and Working From Home - Trends and market insights found in the Virtual Office, Unified Communications, and Video Conference industries PHILADELPHIA - May 05, 2020 - (Business Wire) - MRP…Read More -
Moving Beyond Sales & Marketing Alignment
Although the sales-marketing disconnect and rivalry has certainly kept life, business, and company gossip interesting, organizations must evolve. If companies want to reap the rewards of ABM, it is critical…Read More -
MRP Named Top Performer in the Spring 2020 Account-Based...
MRP has been named a Top Performer in the Account-Based Marketing Platforms category for the Spring 2020 Customer Success Report published by FeaturedCustomers. FeaturedCustomers is the leading customer success content…Read More -
Predictive Analytics Boosts Effectiveness Of ABM With Channel...
As published by Channel Marketer Report Through-partner account-based marketing initiatives are gaining steam, especially when prospective customers are identified with the help of predictive analytics solutions. Pointing partners in the…Read More -
Unified Account Intelligence Empowers Enterprise-Class B2B...
MRP releases industry leading ABM functionality to put control in the hands of marketers: data management, AI modeling and scoring, audience activations, and cross platform account based reporting. PHILADELPHIA,…Read More -
Leader In Enterprise-Class ABM Signs On As Sponsor For B2B Sales...
MRP clients, US Bank and Oracle NetSuite, set to share resulting revenue growth and increase in market share experienced through the deployment of MRP Prelytix Philadelphia, PA - February 17,…Read More