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Powering Target Account Precision Email Through Integration
Last week we announced a new collaboration between Oracle Marketing Cloud and MRP, designed to empower email marketing as an integral, orchestrated component of account-based marketing (ABM) programs. While it’s arguably…Read More Insights -
ABM Leaders – Every One of Our Clients
For more than 16 years our North Star has been to achieve revenue impact for our clients' account-based sales and marketing programs. Today, across five continents, we have thousands of…Read More Insights -
MRP And Oracle Marketing Cloud Work Together To Advance...
MRP, a leading global provider of AI-powered customer acquisition software and services, today announced its collaboration with Oracle Marketing Cloud to empower email marketing as an integral, orchestrated component of…Read More Insights
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MRP Welcomes Senior Vice President Of Sales
PHILADELPHIA, Feb. 12, 2019 /PRNewswire/ -- MRP, the leading global provider of AI-powered customer acquisition software and services, has appointed Tom Koletas as Senior Vice President of Sales. Koletas will lead MRP's rapidly growing digital…Read More Insights -
Embracing Intelligent Customer Experiences Through AI
Further integration of technology in the marketplace has created higher consumer expectations, posing a challenge for…Read More Podcasts -
What Is A Customer Journey Map?
A customer journey map provides a visual representation of your customer’s experiences as they move through the sales cycle. It is a popular method used to annotate the story of…Read More Insights -
3 Things You Didn’t Know Mattered In Marketing Campaigns
Working within a marketing function can sometimes feel like you are stuck in a spin cycle of managing marketing qualified leads and barely keeping your above water keeping up with…Read More Insights -
Powering Target Account Precision Email Through Integration
Last week we announced a new collaboration between Oracle Marketing Cloud and MRP, designed to empower email marketing as an integral, orchestrated component of account-based marketing (ABM) programs. While it’s arguably…Read More Insights -
Pooling MDF From Multiple Vendors Helps Partners Make Bigger...
As published by Channel Marketer Report By combining allocations of several MDF programs into a single pool of marketing dollars, partners large and small are making more effective and efficient…Read More Insights -
5 Steps To Defining & Categorizing Leads
If you want to acquire high quality leads, and leads that have a higher chance of conversion, you have a lot of work to do internally and externally. The best…Read More Insights -
MRP And Oracle Marketing Cloud Work Together To Advance...
MRP, a leading global provider of AI-powered customer acquisition software and services, today announced its collaboration with Oracle Marketing Cloud to empower email marketing as an integral, orchestrated component of…Read More Insights -
5 Marketing Tactics You Should Be Using In 2019
As 2019 begins, your team is likely working on steps to improve the sales and marketing strategy. However, too many people focus on trying to improve on what they have…Read More Insights