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Building a streaming predictive customer acquisition program takes a team! MRP’s data scientists work with you to ensure a deep understanding of your business objectives through look back analysis, help refine your target market analysis and provide continued support in adjusting your algorithm based on insights derived through MRP Prelytix. 

We’re incorporating MRP Prelytix to get ahead of customer buying patterns so we can identify leads that are in a buying cycle.

Adam Kupperman Vice President, Go to Market

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