Humanizing The Account Based Marketing Experience

An effective ABM strategy must be humanistic — for both the company looking to roll-out account-based marketing, as well as the target market. We need to look beyond the technology, tools and tactics used to plan and execute programs. People make purchase decisions…not accounts. Discover the talent that drives ABM with MRP’s guide to humanizing the account based marketing experience.

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MRP Prelytix

The Only Enterprise Class Predictive ABM Platform™ Free Product Tour